A true woman

How many times others always need something from you, but do not put anything on the table.  Happens a lot, eh? Well I think this its the time to change all that.  Today you are a new woman who will not cry anymore and will laugh at everything.  

See yourself on the mirror and put up some make up and fix your hair just the way you like it.



Open the window in your bedroom to feel the breeze coming in.  Choose the attire you have wanted to used for weeks and do not forget those amazing high heel shoes.

Today is your day to walk and enjoy the environment; go to the park, do your nails or a massage.  

There is no more time to cry and let the heart hurt…NO MORE!
You are yourself and if you like being that way, keep it and use all the beautiful and strong virtues you carry.

Love yourself, love your hands, your hair, and your heart.
Today is your day…take it.

Connecting Multicultural Consumers

More than ever, consumers have been introduced to multicultural marketing that opens the door to a more diverse audience and new product lines.  This strategy uses a framework that can include either, an ethnic representation or cultural values.  Multicultural TV commercials (for example), while presenting a product, also deal with the aspects of individualism and collectivism in brilliant ways by presenting the differences and similarities of the subjects involved in the commercials.

Lets take a look and a listen to one of the best multicultural commercials:




 Ellen Degeneres and Sofia Velgara's Cover Girl TV Commercial.  This is a magnificent example of two women with different cultures, values and unique physical attributes who use the same product and have the same opinion about it.  The commercial delivers very well the message of individualism, collectivism and diversity.  These two women are funny and beautiful, but more important, they share a marvelous time. 

Ellen DeGeneres and Sofia Vergara debut Covergirl Tone Rehab Commercial